News: Read my interview with YunoJuno (freelancer of the year finalist - again!)
WHAT (SOME) CLIENTS HAVE SAID...
“Pav did a fantastic job for us. She really cares about what we are trying to achieve and took the time to understand our business. She is also a very experienced UX professional and that showed in the quality of the work she did. I would be delighted to work with her again.”
— Maria Marquez, Associate Director, Digital Marketing at London Business School
An award winning consultant with 21+ years of combined UX, Information Architecture, Strategy & Research experience.
Covering all things related to User Centered Design - including 250+ user-testing & ethnographic sessions.
Worked across a range of clients & sectors
Worked using a range of PM methodologies (Agile/Scrum/Kanban/Waterfall) and aware of others
BA in Industrial Design Product (1st Class degree)
Masters in Design Innovation & Strategy
Distinction in Graphic Design (2011/12)
Front-End Web Dev know-how (10 weeks - 2015)
(Self initiated learning)
Digital Marketing - May 2022 via General Assembly
in progress: (1) Data Analytics & (2) Neuro-Linguistic Programming (NLP) (2023)
I have a personal interest in people, psychology, the human mind, and technology! Another reason why I truly love what I do
SOME CAREER HIGHLIGHTS TO DATE
One of the first consultants to user test “predictive text” in 2003.
— for Motorola, 2003
I have an extensive portfolio which I am slowly bringing online. This task is a work in progress. I currently have 5 projects online, with more to follow.